product photography for the holidays

I know, I know! Why are we already talking about the holidays!?? The real question is… why are we just now talking about the holidays!?

If you’re a business owner, you know that you need to plan ahead for the holidays. We’re talking end of summer, beginning of fall here. Whether that’s laying out your marketing plan for holiday specials, new seasonal products, advertising events, or just bracing yourself for the influx of business!

Here’s the truth. We’re all going to be stressed out during the holidays regardless. Between business needs, personal lives, kids, families, gift giving, holiday parties, travel, all the things. But! …

don’t let your marketing be another thing that stresses you out this holiday season!

Let’s get ahead by getting all of your social media content and online marketing needs out of the way!

Have new products you’re planning on offering? We need to get that product photography done now so you can plan your content out and start advertising in time for the holidays!

Have a new service you plan on rolling out for the winter season? You guessed it! We need to get that content created now, so that you can get a jumpstart on marketing it!

did you know that you should be marketing three months in advance!?

I recently read an article that said the keyword ”flower bulbs”, which reach their highest seasonality in April, start to see an increase in search volume in early March. That means you need to have the marketing for those done and online in February!

When you plan your marketing out ahead of time, you’ll see an increase in your reach and then in your profits. How do we get there? By getting that necessary, essential marketing content created in advance.

But that’s not all! If you are planning out your marketing 3-6 months out, that allows you to measure your effectiveness in marketing over time so you can see what’s working and what isn’t.

you won’t be left hangin, don’t worry!

In all my years in the marketing and promotional industry, and now through my work servicing local businesses across Jacksonville, one thing I’ve noticed again and again is this:

A client receives all of these fabulous, tailor made images reflecting the essence of their business and what their mission is. YAY!

…. Now what…?

It’s exciting, and overwhelming (in a good way) when you get all of your photos back! But most clients are overwhelmed at all the possibilities with all of this new fresh content, and most of my clients get super excited to just share them all right away. And while I’m always thrilled at the excitement and love for your photos, I might surprise some of you by saying, DON’T DO IT!

Instead, you want to (what’s that word again? OH!) plan out your content with intention.

Don’t just go posting all willy nilly now! But don’t worry, my services don’t stop at the clicky-clicky. My background in design and marketing actually play a huge role in the photos I create for you and your business.

I know what type of images you’re going to need for a website, and which ones will work better as social media posts, or for promotional products. I know what will work great with special announcement graphics and online shops! And during our reveal appointment, where we sit down and look at all of your final photos, I’m going to give you all of the ideas, visions, and marketing tips I have flooding my brain so that you walk away from this experience, not just with great photos, but with a marketing plan.

More than just a photo… as I always say :)